Reporting Strategies

Reporting the impact of business strategies has always been a dull experience, long pdfs filled with texts and graphs and a fancy presentation with the key facts are kind of the rule. After that long board meetings to get a definition while theres a fog of visibility of wether success has been achieved in the quarter or year.

Cascade Strategy is the #1 strategy execution software. My team and i had to build a reporting engine that would gather the data from the whole platform and distilled it into a satisfying user experience that would convert sales pitches and retain and acquire new users.

We built both a reporting experience that easily allowed users to get started creating any type of report or document they needed. Exportable to pdf but also with the ability to share through mail enhancing the interactions posible in digital interfaces. The reporting experience was able to craft different layouts and formats to fit the need of the presentation both through visual means and data available.